TURN BRANDING ON ITS HEAD : A CHEESEBURGER'S TALE

Turn Branding on Its Head : A Cheeseburger's Tale

Ever pondered what it would necessitate to revamp a humble cheeseburger into a advertising sensation? Well, our pal Carl the Cheeseburger is about to illustrate just that. Carl's been feeling a little bland . He knows his classic recipe is mouthwatering, but he's desiring something more. He wants to stand out in a world of burgers . That's where th

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